De-risk your idea before wasting 6 months on it.
Before tackling a new idea for the next 6 months, de-risk it through Desy by benchmarking your idea. Desy gathers data, scores the opportunity, and tells you what to test before you spend months building.
Validate an ideaFrom a hunch to a number you can act on
One pass covers the customer, the money, the competition, the channel, and the timing before you spend months building.
What are you thinking of building?
Start with one sentence. Desy carries it into a short intake so nothing important is left out.
- 1. The idea
- 2. The problem
- 3. Offer and price
- 4. You
- 5. Reach and review
De-risk your idea before you waste months building a dead idea.
Desy scores your idea based on real data across the web and uses best-in-class product opportunity practices to guide you in the right direction for your idea.
- Customer
— - Economic
— - Competition
— - Channel—
- Timing—
- RealYes
- WinProbably
- Worth ItYes
Evaluated by real data & best practices
Desy doesn’t just randomly score your idea. It understands your idea and goals to ultimately benchmark it against data that’s in the market and uses evaluating criteria established by best-in-class product managers and founders.
Desy Score 78Competition 56
- Weak existing substitutes2/4
Built-in reminders are rated poorly, but many freelancers still say they're good enough. 12
- Defensible position2/4
Voice-matched, designer-specific reminders are a niche, but a new entrant already targets it. 12
- No clear market leader2/4
No dominant player for solo freelancers, though Paywise and Chaserly hold early mindshare. 12
- Resource-constrained competitors3/4
Most competitors are small or bootstrapped; the largest raised a $2.1M seed. 12
- Strong IP assetsNeeds evidence
No proprietary data or integrations identified yet. 12
“Honestly the reminder toggle in my invoicing app covers 80% of it.”
“You get one template and it sends at fixed intervals. That's it.”
Every score cites a finding.
Understand fully how your idea was evaluated, but don’t just stop there. Desy provides clear recommendations and actions to take to improve or potentially pivot to get to the next step in your startup.
- Plan
- Interview
- Re-score
- Q1“How many times did that come up in the last month?”Tests Customer
- Q2“What did it cost you the last time it went badly, in time or money?”Tests Real
- Q3“Why did you stop using the last thing you tried?”Tests Win
Late payments happen every month with net-60 clients. I already pay for invoicing tools. A friend in my Slack group would recommend it.
- Frequently experienced problemValidated
- Will the customer buy?Validated
- Is there a sustainable advantage?Still unclear
Scaling your idea into something actionable
Once an idea is set, Desy doesn’t just stop there. It provides clear guidance on how to go through discovery interviews, testing plans, and pitches using best practices from the industry.
The evidence isn’t just “AI slop”
Desy obtains real market data to benchmark and evaluate your idea by running different agents to scrape the web to find real evidence. Furthermore, it contains knowledge and skills from product managers that are constantly thinking about scaling new products.
Your agents get the full picture
Desy connects to the tools you already work in through MCP. Cursor, Claude, ChatGPT, and the rest of your agents can read your ideas, scores, findings, and interview notes, so they build with the same context you have.
Start free. Scale when the idea holds up.
Placeholder tiers. There is no checkout. Creating an account opens the full demo, including unlimited ideas.
Pro
Most popularFor founders comparing several ideas and running discovery.
- Unlimited ideas
- Re-runs when you change the inputs
- Research planner and interview synthesis
- Adjustable scoring weights
Questions, answered
The score, the sources, and what stays on this device.